2025-08-13 08:00Press release

Fristads signs new agreement with Securitas Denmark

Fristads signs new agreement with Securitas DenmarkFristads signs new agreement with Securitas Denmark

Fristads has signed a new agreement with Securitas Denmark and will thus become a full-service supplier of workwear to 1,500 employees within the Danish security organization. With the new agreement, Securitas Denmark now has access to the same proven and functional collection that is already used in Securitas' operations in Sweden.

The agreement covers a total of 80 different products and deliveries have already begun. The collection consists of a unique combination of Securitas' customized security guard uniform and selected items from Fristads' regular range. It has been developed with a focus on quality, user comfort and reduced environmental impact – important criteria for both Securitas and Fristads.

The garments are made of durable and durable materials. Fristads has placed great emphasis on choosing durable materials with a long service life, to combine durability with quality and comfort. For flexibility in everyday life, the collection is also based on a layer-on-layer system, which makes it easy to adapt the clothes to different work roles and weather conditions.

" The fact that the collection we developed together with Securitas Sweden is now also being implemented in Denmark is a clear sign that the development work has been successful. It feels great and inspiring to see how our joint focus on function, quality and sustainability is gaining confidence in new markets as well," says Robin Wistemo, Key Account Manager at Fristads.

" For us at Securitas Denmark, it is crucial to be able to offer our employees workwear that is of high quality, provides the right function and at the same time has a limited environmental footprint. We look forward to developing the cooperation with Fristads," says Klaus Jensen, HSEQ Business Partner, Securitas Denmark.


About Fristads

Fristads has challenged and driven the development of durable and functional workwear since 1925, always with professional workers in mind and with innovation and sustainability as drivers. Our range of clothing includes classic as well as contemporary garments for a wide range of industries and our garments are made to meet the highest standards when it comes to quality, safety and comfort. Fristads is part of Hultafors Group, which is owned by Investment Latour AB and offers a broad portfolio of products and brands catering to professional craftsmen. Read more about Fristads at www.fristads.com.


Contacts

Sofia Wackling
Marketing Director
Sofia Wackling